Roll up your sleeves and prepare to dive deep. Have you ever sifted through another person’s pantry, freezer and trash? Or spent an afternoon watching the front doors of a Walmart? We have. We believe walking a mile in the shoes of those we wish to reach is the best way to uncover the real and relevant opportunities that your competitors might be missing. That’s why our field trips are so impactful. We are insight enthusiasts and we can show you how these outings are one of our best tools for discovery and team cohesion.
Whether your goal is to learn more about how millennials are reacting to hand-held options on college university campuses, or the next relevant trend washing over the grocery produce category, we will take you to the heart of the action. We have spent time literally around the globe hosting strategic and insightful tours with a wide variety of channels, categories, segments and targets.