Building a Better Guest Experience

Top Golf partnered with CSSI to develop a new, elevated food/beverage centric brand based on the success of the original concept.

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The Point

Identify. Develop. Deliver.

Consumers enjoy the entertainment provided by Top Golf—and could be impressed with a new Lounge with a focus on premium food and drink, with a bonus of entertainment.

The Plan

Identify. Develop. Deliver.

Helping to define the core customer, CSSI helped to build food and beverage menus around their need states and current trends.

The Idea

Perfecting Our Swing

Develop a full food and beverage menu using key consumer insights while also assisting in the operational design, training and optimization to ensure the Lounge by Top Golf is launched to great success.

Find out how to put solutions like this to work for you

Locations In:

BENTONVILLE, Arkansas
BIRMINGHAM, Alabama
CHICAGO, Illinois
DALLAS, Texas

IRVINE, California
KANSAS CITY, Missouri
SPRINGFIELD, Missouri
ST. LOUIS, Missouri

For brands that are going places.

From daily coffee stops to weekend lunch capades to once-in-a-lifetime vacations, consumers are always on the go. Brands that meet them where they are with the products, services and experiences that delight will win. Marlin Network is a destinations marketing agency that understands where guests are going, what makes them stay and what brings them back for more.



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