We live in a world of big data. Here’s where you can find details on how our site collects information and what we do with it.
Effective Date: May 20, 2020
We may obtain the categories of Personal Information described below through the Site, including from the following categories of sources.
a. Information You Provide to Us
On our Site or through our Services, we may ask you to provide us with or we may otherwise collect the following categories of Personal Information:
b. General Browsing As You Access and Use the Service
In addition to any Personal Information or other information that you choose to submit to us via the Site or the Services, we and our third-party service providers may use a variety of technologies that automatically (or passively) store or collect certain information whenever you visit or interact with the Site or the Services (“Usage Information”). This Usage Information may be stored or accessed using a variety of technologies that may be downloaded to your personal computer, browser, laptop, tablet, mobile phone or other device (a “Device”) whenever you visit or interact with our Sites or the Services. To the extent we associate Usage Information with your Personal Information we collect directly from you on the Site or the Services, we will treat it as Personal Information unless we have disclosed otherwise.
This Usage Information may include:
We may use various methods and technologies to store or collect Usage Information (“Tracking Technologies”). Tracking Technologies may set, change, alter or modify settings or configurations on your Device. We use Tracking Technologies for a variety of purposes, including:
Please be aware that any changes you make to cookie settings may render certain functions of our website inoperable or more difficult to use.
d. Information We Collect When You Interact with Third-Party Sites
e. Anonymized Information
We may use your Personal Information or Usage Information for the following purposes:
(a) Our Sponsors and Other Third Parties. We may share your Personal Information with third parties who sponsor the Services, or to other third parties, such as our clients, for their direct marketing purposes. We are not responsible for the privacy policies and practices of such third parties. If you are a California resident, please see the Your California Privacy Rights section for information on how to opt out.
(b) When You Request Information From Third Parties. You may be presented with an option on our Site or through our Services to receive certain information and/or marketing offers directly from third parties, or to have us send certain information to third parties or give them access to it for the purpose of providing information to you. If you choose to do so, your Personal Information and other information may be disclosed to such third parties, and the disclosed information will also be subject to the privacy policies and practices of those third parties. In addition, third parties may store, collect or otherwise have access to your information when you interact with their Tracking Technologies, content, tools apps or ads on our Sites or link to them from our Site or Services. We are not responsible for the privacy policies and practices of such third parties; therefore, you should review carefully the privacy policies and practices of such third parties prior to requesting information from or otherwise interacting with them.
(c) Third Parties Providing Services on Our Behalf. We may use third-party service providers to perform certain services on behalf of us or the Site, such as (i) assisting with the Site operations, (ii) hosting the Site, (iii) designing and/or operating the Site’s features, (iv) tracking the Site’s activities and analytics, and (v) enabling us to send you special offers or perform other administrative services. We may provide these service providers with access to user information, including Device Identifiers and Personal Information, to carry out the services they are performing.
(e) Affiliates and Business Transfer. Subject to applicable law, we may share your information, including your Device Identifiers and Personal Information, and Usage Information with our affiliated companies, subsidiaries, joint ventures, and other companies under our common control (“Affiliates”). We also reserve the right to disclose and transfer all such information: (i) to a subsequent owner, co-owner or operator of the Site or Service or applicable database; or (ii) in connection with a merger, consolidation, restructuring, the sale of substantially all of our interests and/or assets or other corporate change, including during the course of any due diligence process.
You may see certain ads on other websites because we participate in advertising networks administered by third parties. These networks track your online activities over time and across third party websites and online services by collecting information through automated means, including through the use of the Tracking Technologies described above, and they use this information to show you advertisements that are tailored to your individual interests. The information they collect includes information about your visits to our Site, such as the pages you have viewed. This collection and ad targeting take place both on our Site and on third-party websites that participate in the ad network. This process also helps us track the effectiveness of our marketing efforts.
a. Your Information
We “sell,” as that term is defined in the California Consumer Privacy Act (“CCPA”), the following categories of Personal Information to our sponsors or other third parties:
b. Your Rights Under California Law
If you are a California resident, subject to applicable law, you have the following rights under California law with respect to your Personal Information:
You may also authorize someone to exercise the above rights on your behalf. When this individual submits a request, they will need to indicate on the webform or during the phone call that they are authorized to do so on your behalf, and supply us with evidence of this authorization; we will not fulfill a request submitted by a third party related to your Personal Information until we have received confirmation of your authorization for that individual to submit a request on your behalf. If we have collected information on your minor child, you may exercise the above rights on behalf of your minor child.
The above rights are subject to our being able to reasonably verify your identity and authority to make these requests. These rights are also subject to various exclusions and exceptions under applicable laws. We will verify your identity by matching information you provide in your request with the information in our systems; and by requiring you to respond to an automated email sent to your email address upon submitting a request.
c. Exercising Your Rights
If you are a California resident and wish to exercise these rights, please reach us in one of the following ways:
Attn: Legal Department
18100 Von Karman Avenue, Suite 900
Irvine, CA 92612
Individuals in certain jurisdictions have certain rights under applicable data protection law. Rights specific to California residents are described in Section 7. Subject to applicable law, you may have the right to request access to, modification or correction of, or deletion of certain of your Personal Information that we maintain, and how that information has been used or disclosed. In addition, you may also have the right to direct Marlin not to sell certain of your Personal Information that we have collected or will collect about you.
To exercise your rights, you may contact us as at [email protected] or at the mailing address noted below. As permitted by law, certain data elements may not be subject to access, modification, correction, and/or deletion. Furthermore, where permissible, we may charge for this service. We will respond to reasonable requests as soon as practicable and as required by law. To protect your privacy and security, we may take steps to verify your identity in order to respond to your request.
We recognize the importance of children’s safety and privacy. This is a general audience Site and is not designed to attract children and are not intended for use by any children under the age of 16. We do not knowingly request or collect Personal Information from children under the age of 16. If you are under 16 years of age, you are not permitted to use the Site and should not send any information about yourself to us through the Site. In the event that we become aware that we have collected Personal Information from a child under the age of 16, we will take steps to dispose of that information as permitted by law and in accordance with the Children’s Online Privacy Protection Act (“COPPA”) and other applicable laws and regulations. If you are a parent or guardian and you believe that your child under the age of 16 has provided us with Personal Information without your consent, please contact us at [email protected].
Various third parties are developing or have developed signals or other mechanisms for the expression of consumer choice regarding the collection of information about an individual consumer’s online activities over time and across third-party websites or online services (e.g., browser do not track signals). Currently, we do not monitor or take any action with respect to these signals or other mechanisms.
We implement technical and organizational safeguards designed to help protect and secure your Personal Information. We have taken steps to ensure that only our personnel and contractors who are granted access to your Personal Information are those with a business ‘need-to-know’ or whose duties reasonably require such information. Please note, however, no data transmission over the Internet, mobile networks, wireless transmission or electronic storage of information can be guaranteed 100% secure. As a result, we cannot guarantee or warrant the security of any information you transmit to or from our Site.
For more information about our privacy practices, or if you have questions or concerns, please contact us by e-mail at [email protected] or by mail using the details provided below:
Attn: Legal Department
18100 Von Karman Avenue, Suite 900
Irvine, CA 92612
KANSAS CITY, Missouri
ST. LOUIS, Missouri
From daily coffee stops to weekend lunch capades to once-in-a-lifetime vacations, consumers are always on the go. Brands that meet them where they are with the products, services and experiences that delight will win. Marlin Network is a destinations marketing agency that understands where guests are going, what makes them stay and what brings them back for more.